who we are • why we do it
MSF founder, Henrique Cisneros, was a teammate and friend of professional racecar Driver Sean Edwards. Sean was tragically killed in an incident where he was instructing another Driver. Henrique founded MSF in honor of Sean with the goal of increasing awareness of safety issues so that further loss of life could be prevented.
Henrique Cisneros is a semi-professional racecar driver who has competed in several U.S. motor racing championships such as the American Le Mans Series (ALMS), Grand-Am Series, and the Porsche GT3 Cup, among others. Mr. Cisneros won the Porsche GT3 Cup national championship two years in a row in 2010 and 2011 and has several class wins at the American Le Mans Series GTC category. He is also co-owner and director of MW Company, a global automotive accessories company. He is currently a director at Cisneros Corporation and has expertise in sales, marketing, social media, and finance.
BOARD OF DIRECTORS
Scot ElkinsMember of the Board of Directors
Scot Elkins is a motorsport industry veteran having been Managing Director of Technical Regulations, VP of competition, and COO for IMSA; Technical Director for ChampCar; and a race engineer for NASCAR and IRL teams. Elkins brings 25+ years of motorsport experience to the foundation, providing expertise in areas such as officiating, event operations, race management, circuit inspection, and vehicle design/engineering. Elkins graduated from Indiana State University with a degree in Manufacturing Engineering Technology. He has 4 children and resides in Southern CA with his wife, Lauren.
Ross BentleyMember of the Board of Directors
Ross Bentley is a performance coach, race car driver, author, and speaker. His performance coaching spans executive/business coaching to sports . Born in Vancouver, BC, Bentley grew up in a racing household . He became one of only seven Canadian drivers to race in the CART Indy Car series in the 1990s; he continued his professional career in endurance racing. Bentley won the 1998 GT3 United States Road Racing Championship and the 2003 SRPII Class Rolex 24 Hours of Daytona. Bentley currently owns a consulting business which focuses on improving the performance of individuals, teams, and organizations through coaching, workshops, and the development of custom-designed programs. Ross has written a series of books under the Speed Secrets name and is the most successful author of racing books in the world.